Tech Adoption Challenges for SMBs - My Latest for No Jitter

My writing cycle is in high gear again, and I have a number of articles and papers coming to market soon. As part of the BCStrategies team, we have a regular rotation of articles for No Jitter, and my latest is out now.

The focus is a big topic that is easily overlooked - adoption of new technology for SMBs. While many cloud communications vendors strive to move upmarket, this sector is too big to ignore, but it’s a different sell than for large enterprises. One reason is a variety of challenges SMBs face to stay current with technology, and that’s the focus of my writeup.

You can read the article here, and if you like it, I’d love to hear from you!