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Last week was another busy week in the collaboration space, as the stream of large-scale developments continues. The big players keep making big moves, as dominance in this space seems to be coming down to a handful of majors. We’re still digesting Saleforce taking out Slack, and just before that RingCentral announced yet another Tier 1 strategic partnership - Vodafone - to further spread their global footprint. Not long before that, Zoom raised the bar at Zoomtopia to emerge as a full-fledged collaboration platform.

Not to be outdone, Cisco has made its latest move with the “all new” WebexOne. The collaboration business unit has undergone a major transformation since sharing their vision and new team at the last analyst gathering back in February. The stakes are just too high now, and Cisco simply has to keep pace with Zoom, Microsoft and RingCentral, not to mention other key players like Avaya, Google, and yes, Amazon - all of whom are doing well, and are all-in with cloud.

At last week’s much-hyped WebOne launch event, Cisco did not disappoint. If you’re a fan of bigger=better, they had your number, announcing 50 new features, and claming a 10X improvement for the collaboration experience. I have no idea how you measure that, but rest assured, it’s at least as good - and in many ways - better than Zoom. Cisco has long been accustomed to being a market leader, but things have slipped recently, and that’s not in their DNA.

So, here we are, and the result is WebOne, and it’s hard not to be impressed - not just for collaboration, but contact center as well. Lots to talk about, and that’s what we did on our latest BCStrategies podcast, this one hosted by Blair Pleasant. The podcast has been posted now on our portal, and if you give us 36 minutes, we’ll tell you pretty much all you need to know about WebexOne. And if we missed anything, drop us a line, and we’ll find a way to cover that.